Tiaki - Care for New Zealand

Tiaki - Care for New Zealand has been set up by a group of New Zealand tourism organisations to actively encourage local and international travellers to care for our country as much as we do.

Tiaki means to care for people and place. 

The Tiaki Promise is a commitment to care for New Zealand, for now and for future generations.


Marlborough Tour Company's values align with Tiaki and we wholeheartedly get behind the Tiaki Promise and encourage all visitors to Marlborough to act as guardians of Aotearoa New Zealand.

Our tour and cruise guests can actively support the Tiaki Promise through:


And use the Tiaki hashtag to show your support:



For more information, head to the Tiaki website.

And, check out Marlborough Tour Company's vision, mission and values.